Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Implementing an effective framework for measuring the success of a customer advisory board is essential to maximize strategic value and…
Complying with franchise laws and regulations in your marketing is critical for safeguarding your brand, avoiding legal troubles, and ensuring…
To stay competitive, brands must build a marketing team that is customer-obsessed and results-driven. In today’s landscape, customers expect hyper-personalized…
Creating a clear and effective reseller agreement can empower your business relationships and protect your interests. A well-drafted agreement defines…
Building a robust customer education program is one of the most effective ways to increase product adoption. Well-designed learning initiatives…
Understanding consumer rights and a brand’s duties is crucial in today’s marketplace. This knowledge empowers buyers to make wise decisions…
Developing a marketing strategy for a subscription box business is essential to thrive in today’s competitive e-commerce landscape. From curating…
Negotiating a joint venture agreement with a business partner is a critical step to scale operations and pool resources while…
Understanding the ROI of a public relations campaign is crucial for strategic planning and budget allocation. A clear framework enables…
Understanding how to comply with anti-spam laws in different countries helps businesses protect their reputation and avoid costly penalties. Laws…